COTY
Gala anniversary party
COTY is a leading global beauty company with a rich history spanning 120 years, renowned for its iconic fragrance, cosmetics, and skincare brands.
Celebration of the 120 years of COTY with a videomapping three course dinner party
goal
To celebrate COTY’s 120th anniversary and strengthen relationships with key distributors, while showcasing the brand’s heritage and commitment to innovation.
Creating an immersive and engaging experience
Creating an immersive and engaging experience
that would resonate with the audience and leave a lasting impression, while also highlighting COTY's history and milestones.
how
how
We did a videomapping dinner showcasing the origins of the brand in an interactive way
Integrating videomapping technology
Integrating videomapping technology
seamlessly into the three-course dinner
how
how
We designed custom visual content to ensure that it was tailored to each course to create a unique experience.
Creating an Appelling Photo Experience:
Creating an Appelling Photo Experience:
from the formal dinner and awards ceremony to the after-party, with a DJ and open bar, while maintaining the overall atmosphere and engagement of the guests.
how
how
We did a videomapping dinner showcasing the origins of the brand in an interactive way
Design a stunning photo opportunity:
Design a stunning photo opportunity:
Into an elegant and sophisticated setting that would reflect COTY's luxury brand image, while also accommodating requirements of the videomapping
how
how
We used a combination of lighting and furniture to create a luxurious and intimate atmosphere while highlighting the venue and the videomapping
COTY Celebrates 120 Years
of Beauty and Innovation
coty
Transforming the venue with
lighting
Guests engaging with the brand through the
videomapping
projections
throughout the event
immersive
experience
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